STRONGBOW SLIDERS 2026
TERMS & CONDITIONS
These Terms and Conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the terms and conditions and by entering this promotion all participants will be deemed to have accepted and be bound by the terms and conditions. Please retain a copy for your information.
The personal data provided by entrants will only be used by the Promoter for the purpose of conducting the promotion and at all times in accordance with the Data Protection Act 2018 and the Promoter’s Privacy Policy (available at www.heineken.co.uk/legal-hub/heineken-brands-privacy-policy). From time to time, the Promoter may share entrants’ personal data with their agents/representatives to assist with administering the promotion and contacting entrants (as necessary) and/or fulfilling the prize(s).
Only open to residents in the UK inc Channel Islands and Isle of Man aged 18 or over, excluding employees of and any company in the Heineken group and any person whom, in the Promoter’s reasonable opinion, should be excluded due to their involvement or connection with this promotion.
2. Participating retailers are Tesco, Sainsbury’s, Asda, Co-op, participating convenience retailers, and Morrisons.
3. How to take part:
a) Enter between 0900 on 6th May 2026 and 23:59 on 8th August 2026 (the “Promotional Period”). The promotion will be active in different participating retailers at different times during the Promotional Period. Activations will be announced on https://www.instagram.com/strongbowuk/. If the promotion is not active in your chosen participating retailer at the time you wish to enter, go to uk.strongbow.com/sliders to enter.
b) Otherwise, when the promotion is active in your chosen participating retailer, to enter, purchase any Strongbow product (in-store or online), subject to availability. Scan QR code on point-of-sale materials or via sticker on packs or go to uk.strongbow.com/sliders. Service is at the discretion of checkout staff.
c) There will be weekly prize draws incorporating entries from all retailers participating during the Promotional Period.
d) Confirm that you are over the age of 18 and eligible to take part in this promotion.
e) Enter your first name, last name, email address, full address and mobile number.
f) Enter your preferred slider size (Small, Medium or Large)
g) Where applicable, select the retailer where you purchased your Strongbow product from the drop down menu.
h) Confirm your acceptance of the promotion terms and conditions.
4. Standard network rates apply. Maximum of 1 entry is permitted per person during the Promotion Period and all entries must be made within the Promotion Period.
5. Entries must be made personally. Entries made through agents/third parties, bulk entries or automated entries are invalid. No multiple entries from a single IP address in excess of the restriction in Term 4 will be valid. No entries submitted via any other means will be accepted. The Promoter does not guarantee uninterrupted or secure access to the web entry system. Any mechanical reproduction or automated entries is prohibited, and any use of such automated devices will cause disqualification.
6. There are 3,993 pairs of branded Sliders to be won throughout the promotion.
7. Sliders to be won each week are listed below. Winners will be the first valid entries selected at random from all valid entries on the relevant draw dates set out below. The prize draws will be conducted by an independent adjudicator and prizes will be allocated at random. The judge’s decision is final. No person can win more than one prize.
Weekly Winner selection:
Prize draw 1: 11/05/26 for all entries between 09:00 06/05/26 and 23:59 10/05/26 320 pairs of sliders to be won
Prize draw 2: 18/05/26 for all entries between 00:00 11/05/26 and 23.59 17/05/26 400 pairs of sliders to be won
Prize draw 3: 25/05/26 for all entries between 00:00 18/05/26 and 23.59 24/05/26 490 pairs of sliders to be won
Prize draw 4: 01/06/26 for all entries between 00:00 25/05/26 and 23.59 31/05/26 560 pairs of sliders to be won
Prize draw 5: 08/06/26 for all entries between 09:00 01/06/26 and 23:59 07/06/26 330 pairs of sliders to be won
Prize draw 6: 15/06/26 for all entries between 00:00 08/06/26 and 23.59 14/06/26 255 pairs of sliders to be won
Prize draw 7: 22/06/26 for all entries between 00:00 15/06/26 and 23.59 21/06/26 355 pairs of sliders to be won
Prize draw 8: 29/06/26 for all entries between 00:00 22/06/26 and 23.59 28/06/26 255 pairs of sliders to be won
Prize draw 9: 06/07/26 for all entries between 09:00 29/06/26 and 23:59 05/07/26 194 pairs of sliders to be won
Prize draw 10: 13/07/26 for all entries between 00:00 06/07/26 and 23.59 12/07/26 194 pairs of sliders to be won
Prize draw 11: 20/07/26 for all entries between 00:00 13/07/26 and 23.59 19/07/26 194 pairs of sliders to be won
Prize draw 12: 27/07/26 for all entries between 00:00 20/07/26 and 23.59 26/07/26 194 pairs of sliders to be won
Prize draw 13: 03/08/26 for all entries between 09:00 27/07/26 and 23:59 02/08/26 194 pairs of sliders to be won
Prize draw 14: 10/08/26 for all entries between 00:00 03/08/26 and 23.59 04/08/26 58 pairs of sliders to be won
One main Mop-up draw: 01/09/2026 for unclaimed or returned prizes
8. The Promoter reserves the right to verify all entries and the winners and to refuse to award a prize or withdraw a prize entitlement and/or refuse further participation and disqualify the participant where there are reasonable grounds to believe there has been a breach of these terms and conditions or any instructions forming part of entry requirements or otherwise where a participant has gained unfair advantage in participating in the promotion or won using fraudulent means. The Promoter will be the final arbiter in any decisions, and these will be binding, and no correspondence will be entered into.
9. The winners will be notified no later than 1 week after the relevant prize draw. The winners will be notified via email to the email address, or via text/call to the phone number with which the entry was made. If any winner cannot be contacted or does not reply within 7 days to accept their prize, the Promoter reserves the right to re-draw and select a new winner at random from all valid entries in the same prize pool. This process will be followed up to a maximum of 3 times to determine a winner. Any unclaimed or returned prizes will be entered into a final mop up draw on 01/09/2026 and winners will be notified using the same process set out above.
10. The winners have 7 days, starting on the day they accept their prize to provide their full name and any required address details to fulfil their prize.
11. The prize will be dispatched to winners within 14 days of acknowledgment of the notification. Prizes will be dispatched by registered post and a signature may be required. Prizes returned undelivered are assumed unwanted and an alternative winner will be drawn in the mop up draw as set out in term 6 above.
12. Winners’ details (first names and county only) will be available for 3 months from 01/08/2026 by sending a Stamped Addressed Envelope to STRONGBOW BUY CIDERS, WIN SLIDERS, Mesh Marketing, 16 Laystall St, London, EC1R 4PF. By entering, the winners consent to such information being disclosed upon request. By entering the promotion, each entrant acknowledges that in the event of a win their surname and county of residence may be disclosed to persons enquiring, where permitted by law. Any entrant may object to their information being made available in this way or may request that the amount of information made available be reduced, by contacting the Promoter using the contact details at the end of these terms and conditions. In these circumstances, the entrant acknowledges that the Promoter may nevertheless disclose the relevant information, and the entrant’s entry, to the Advertising Standards Authority (and/or any other competent authority) if required to do so. By way of example, this may happen where the Promoter is required to demonstrate it has awarded any advertised prizes.
13. There is no cash or other alternative to these prizes in whole or in part. Prizes are not transferable or refundable.
14. The decision of the promoter in all matters is final and binding and no correspondence will be entered into.
15. The promoter is not responsible for any third-party acts or omissions.
16. These rules and any dispute or difference arising out of or in connection with them shall be governed by and construed in accordance with English law. The Promoter and each entrant irrevocably agrees to submit to the exclusive jurisdiction of the Courts of England and Wales over any claim or matter arising under or in connection with these rules or the legal relationships established by this agreement.
17. These rules and any dispute or difference arising out of or in connection with them shall be governed by and construed in accordance with English law. The Promoter and each entrant irrevocably agrees to submit to the exclusive jurisdiction of the Courts of England over any claim or matter arising under or in connection with these rules or the legal relationships established by this agreement.
18. It is the responsibility of the participant to provide their correct, up-to-date details when entering the Promotion and/or confirming acceptance of the prize in order for their prize to be processed. The Promoter cannot be held responsible for winners failing to supply accurate information which affects prize acceptance or delivery of their prize
19. The Promoter seeks to run a fair and secure promotion and prevent abuse and cheating. If you enter in a way that is not consistent with these Terms & Conditions, your entries (and any of your associated aliases) will be disqualified. Any Prize awarded may be void and recoverable. The Promoter reserves the right at any point to:
a) Verify the eligibility of entrants and/or provisional winners through multiple means by requesting such information it consider reasonably necessary for this purpose. Entry or a Prize may be withheld until verification is completed.
b) Disqualify entries that are not made directly by the individual entering the Promotion.
c) Disqualify entries made using anonymous email services such as, but not limited to, GuerillaMail, Dispostable or Mailinator.
d) Disqualify bulk entries from individuals, trade, consumer groups or third parties, incomplete entries and entries submitted by macros or other automated means.
e) Disqualify entries beyond the maximum allowed, or those using techniques such as ‘script’, ‘brute force’, masking identity by manipulating IP addresses, using aliases or identities other than their own or any other means.
f) Disqualify entrants who tamper with the entry process.
g) Disqualify entries which, in some other way, do not meet the requirements of these Terms & Conditions.
h) Cancel, modify or suspend the Promotion should it not be capable of running as planned for reasons outside of it’s control including but not limited to tampering, unauthorised intervention, fraud, dishonesty, technical failures, or any other causes beyond the control of the Promoter which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion.
Promoter: Heineken UK Limited, 6 St Andrew Square, EDINBURGH, EH2 2BD